Privacy Statement

V04.2024

 

VMG Studios respects your privacy and is committed to protecting your personal data. This privacy statement will inform you as to how we look after your personal data and tell you about your privacy rights and how the law protects you. 

 

1.  Important information and who we are 

 

Purpose of this privacy statement 

This privacy statement aims to give you information on how VMG Studios collects and processes your personal data, including any data you may provide. 

  

It is important that you read this privacy statement together with any other privacy statement or fair processing statement we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy statement supplements other notices and privacy statements and is not intended to override them. 

 

Controller 

Visual Media Group, LLC is the controller and responsible for your personal data (collectively referred to as “VMG Studios”, “we”, “us” or “our” in this privacy statement). 

​ 

We have appointed a data privacy manager who is responsible for overseeing questions in relation to this privacy statement. If you have any questions about this privacy statement, including any requests to exercise your legal rights, please contact the data privacy manager using the details set out below. 

​ 

Contact details 

If you have any questions about this privacy statement or our privacy practices, please contact our data privacy manager in the following ways: 

​ 

Full name of legal entity: Visual Media Group, LLC 
Email address: hello@vmgstudios.com 
Postal address: 13228 NE 20th Street Suite 400, Bellevue, WA 98005, USA 
Telephone number: + 1 425 457 7100 

​ 

Changes to the privacy statement and your duty to inform us of changes 

We keep our privacy statement under regular review. This version was last updated on the date shown at the start of it. 

​ 

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us. 

 

2.  The data we collect about you 

 

Personal data, or personal information, means any information about an individual from which that person can be identified.  

​ 

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

 

  1. Identity Data includes name, username or similar identifier, title, date of birth and gender. 
  2. Contact Data includes telephone numbers, email address, company name (if any), address, message in contact form, resume or CV, and website. 
  3. Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, device type, and other technology on the devices you use to access this website. 
  4. Usage Data includes information about how you use our website, products and services.
  5. Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences. 

​​ 

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy statement. 

​ 

Other than in relation to job applications, we do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences from the website. 

  

If you are a job applicant or a contractor, please go to our careers page. Past the initial limited application information, additional privacy notices will be provided based on the location of the position prior to us accepting any further personal information related to a job opportunity or hiring. 

​ 

If you fail to provide personal data 

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time. 

3.  How is your personal data collected? 

 

We use different methods to collect data from and about you including through: 

 

  • Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you: 
  • apply for our products or services; 
  • subscribe to our service or publications; 
  • request marketing to be sent to you; 
  • enter a competition, promotion or survey; 
  • post a blog on our website; 
  • apply for a job through our website; or 
  • give us feedback or contact us. 
  • Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy for further details. 
  • Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below. 

​​ 

Technical Data from analytics providers, such as Google Analytics; 

​ 

4.  How we use your personal data 

 

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances: 

 

i.  Performance of a contract with you. Where we need your personal data to perform the contract we are about to enter into or have entered into with you. 

ii. Necessary to comply with a legal obligation. Where we need your personal data to comply with a legal obligation. 

iii.  Necessary for our legitimate interest. Where your personal data is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. 

iv.  Consent. Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending (i) third party direct marketing communications to you via email or text message (ii) direct marketing communications to prospects.  You have the right to withdraw consent to marketing at any time by contacting us. 

​​ 

See below to find out more about the types of lawful basis that we will rely on to process your personal data. 

  

Purposes for which we will use your personal data 

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate. 

 

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below. The letters and numbers correspond to the information stated in paragraph 2 and 4 above. 

 

Purpose/Activity 
Type of data 
Lawful basis for processing including basis of legitimate interest 
To register you as a new customer   
(a) Identity 
(b) Contact  
(i) Performance of a contract with you   
To allow you to contact us  
(a) Identity 
(b) Contact  
(iii) Necessary for our legitimate interests (to keep in contact with you)   
To process and perform our contract with you including: 
(a) Manage payments, fees and charges 
(b) Collect and recover money owed to us  
(a) Identity 
(b) Contact  
(iii) Necessary for our legitimate interests (to consider you for a job) 
To process and perform our contract with you including: 
(a) Manage payments, fees and charges 
(b) Collect and recover money owed to us   
(a) Identity 
(b) Contact 
(d) Transaction 
(e) Marketing and Communications 
(f) Financial 
(i) Performance of a contract with you (iii) Necessary for our legitimate interests (to recover debts due to us) 
To manage our relationship with you which will include: 
(a) Notifying you about changes to our terms or privacy statement 
(b) Asking you to leave a review or take a survey 
(c) direct marketing messages   
(a) Identity 
(b) Contact 
(c) Profile 
(e) Marketing and Communications 
(i) Performance of a contract with you (ii) Necessary to comply with a legal obligation (iii) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services and direct marketing for own similar products and services) (iv) consent 
To enable you to publish a blog post on the website, partake in a prize draw, competition or complete a survey.   
(a) Identity 
(b) Contact 
(c) Profile 
(d) Usage 
(e) Marketing and Communications 
(i) Performance of a contract with you (iii) Necessary for our legitimate interests (to provide interesting content on our website, study how customers use our products/services, to develop them and grow our business) 
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)   
(a) Identity 
(b) Contact 
(c) Technical 
(ii) Necessary to comply with a legal obligation (iii) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) 
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you   
(a) Identity 
(b) Contact 
(c) Technical 
(d) Usage 
(e) Marketing and Communications 
(g) Profile 
(iii) Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy) 
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences   
(a) Technical 
(b) Usage  
(iii) Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) 
To make suggestions and recommendations to you about goods or services that may be of interest to you   
(a) Identity 
(b) Contact 
(c) Technical 
(d) Usage 
(e) Marketing and Communications 
(g) Profile 
(iii) Necessary for our legitimate interests (to develop our products/services and grow our business)

 

 

Marketing 

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. 

​ 

Promotional offers from us 

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing). 

​ 

You will receive marketing communications from us if you have requested information from us or purchased services from us and you have not opted out of receiving that marketing. 

​ 

Third-party marketing 

We will get your express opt-in consent before we share your personal data with any third party for marketing purposes. 

​ 

Opting out 

You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time. 

​ 

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a purchase, service experience or other transactions. 

​ 

Cookies 

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see our cookie policy. 

​ 

Change of purpose 

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us. 

​ 

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so. 

​ 

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law. 

​ 

5.  Disclosures of your personal data 

 

We may share your personal data with the parties set out below for the purposes set out in the table above. We only share your personal data with trusted third parties if: 

 

  1. they need to know the information for the purposes of providing their services; 
  2. they agreed to comply with all applicable privacy legislation (‘Applicable Privacy Legislation’) if required. This means for instance that such third parties need to put adequate security measures in place; and that where applicable, the transfer complies with any legitimization requirements for cross border transfer. 

  

We share your personal data on a strictly need-to-know-basis with: 

 

  • Service providers who provide IT and system administration services, marketing communications services and recruitment application tracking software and services. 
  • Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services. 
  • Competent authorities, such as tax authorities, regulators and other authorities who require reporting of processing activities in certain circumstances. 
  • Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy statement. 
  • Incidentally: other third parties, on a need-to-know basis. 

​​ 

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions. 

​​ 

6.  Data security 

 

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. 

  

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. 

​ 

7.  Data retention 

 

How long will you use my personal data for? 

In principle, we do not store your personal data any longer than is strictly necessary for the purposes for which we process your personal data. 

There could however be exceptions applicable to the general retention terms. 

  

Exceptions: 

 

  • Shorter retention period. If you exercise certain privacy rights, it is possible that VMG Studios will remove your data earlier than the general applicable retention period or – oppositely – retain it for a longer period of time. For more information about this, please refer to the header “Your legal rights” 
  • Longer retention period. In certain situations, we may process your personal data for a longer period of time than what is necessary for the purpose of the processing. We may retain your personal data for a longer period, for example if: 
  • A longer minimum statutory retention period that applies to VMG Studios or other specific statutory obligation; 
  • Your consent; 
  • A (pending) legal procedure; in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you. 
  • The right to freedom of expression and to information; 
  • A task carried out in the public interest or in the exercise of official authority vested in the controller; or 
  • Public health reasons. 

  

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements. 

  

In some circumstances we will anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.